Digital Marketing Beginner To Advanced Online Course - English
Complete digital marketing basics to advanced online training with a course completion certificate.
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Enrolled Learners: 370
Validity Period: 182 days
$35 including 18% GST
50% Cashback as letstute Coins
Welcome to the Complete Course on Digital Marketing by Letstute.
Are you looking for a complete digital marketing course that can not only clear your basics but also teach you the know-how of all the resources used in it? Then, you’ve headed to the right place. I'm Hridesh Jain (a digital marketing expert & consultant), together with Letstute have created an amazing course for you that will not only serve you with theoretical knowledge but also walk you through some actionable insights and analytical skills.
Along with my 5+ years of experience working with startups industries and extensive experience in advertising, communication, and branding, you will get to learn all of this in a condensed and precisely formatted curriculum of our digital marketing course.
What Will You Be Learning?
- Google Ads
- Facebook Ads
- Website designing
- Email marketing
- Search Engine Optimization (SEO)
- Automation Funnels
- Google Analytics.
You will go through all the touchpoints in this course and most importantly we have kept the content condensed and distilled making it easy for newbies to learn digital marketing right from the scratch, with a good degree of balance between technical & non-technical aspects of digital marketing.
Our complete course on Digital marketing is the perfect choice for anyone who is looking to learn digital marketing right from the basics with practical knowledge and know-how. This course is structured and designed by experts letting you learn and digitize your career with digital marketing. It is suitable for freshers, entrepreneurs, business owners, professionals, or even a sales executive who is willing to upgrade his/her career into Digital Marketing.
All-in-all it’s a great course for individuals focusing on action-oriented results with good qualities. This course will be very interesting and visual with a bunch of fun activities.
|Introduction of Digital Marketing|
|Introduction of Digital Marketing||Preview|
|Fundamentals of Digital Marketing 6:00||Preview|
|How does the internet work 16:00||Preview|
|Introduction to metrics 12:00||Preview|
|Introduction to Website Designing|
|Introduction to a website 29:00|
|Why use wordpress vs wix vs weebly vs shopify 12:00|
|Optimizations for website 14:00|
|Email marketing and types of email campaign 16:00|
|How to create an email campaign with MailChimp 17:00|
|Automated emails for e-commerce 26:00|
|What is copywriting 16:00|
|Tips for writing magnetic headlines 11:00|
|SEO (Search Engine Optimization)|
|Introduction to SEO 16:00|
|How to Do Keyword Research: Steps & Strategy 24:00|
|Evolution of Google search engine 38:00|
|Best practices to optimize your page 38:00|
|Facebook Ads (Social Media)|
|Introduction to Facebook Ads 30:00|
|Defining your Target Audience (Includes Audience research & targeting) 16:00|
|FB Campaign Types 25:00|
|Structure of Campaigns in FB 22:00|
|Analysing the Results 15:00|
|Bidding Strategies 35:00|
|Introduction to Retargeting 13:00|
|Lookalike & Custom Audience 10:00|
|Conversion Ad & Custom Conversion 15:00|
|71 Introduction to google ads 33:00|
|Structure of Google Ad Campaigns 33:00|
|Keyword Planner & Targeting your Audience 13:00|
|Advanced Campaign Settings & Campaign tagging, Setting Goals 24:00|
|Responsive Ads & Audiences 20:00|
|UTM Parameters 9:00|
|Introduction to Funnels|
|What is a funnel and is it important? 14:00|
|Acquisition and engagement funnel 9:00|
|Pirate funnel 19:00|
|Flywheel model 9:00|
|What is automation? Is it technical 8:00|
|What can you automate? | Tools used for Automation 5:00|
|Automating your reports 12:00|
|Automating your CRM 15:00|
|Automating your information flow 28:00|
|Google Analytics & Marketing Infrastructure|
|Introduction to GA 20:00|
|Navigation in Analytics & Custom report 12:00|
|What is measurement in marketing? 21:00|
|Google Tag Manager 6:00|
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