Complete digital marketing basics to advanced online training with a course completion certificate.
|star star star star star_half||4.1 (9 ratings)|
Enrolled Learners: 604
Validity Period: 182 days
50% Cashback as letstute Coins
Welcome to the Complete Course on Digital Marketing by Letstute.
Are you looking for a complete digital marketing course that can not only clear your basics but also teach you the know-how of all the resources used in it? Then, you’ve headed to the right place. I'm Hridesh Jain (a digital marketing expert & consultant), together with Letstute have created an amazing course for you that will not only serve you with theoretical knowledge but also walk you through some actionable insights and analytical skills.
Along with my 5+ years of experience working with startups industries and extensive experience in advertising, communication, and branding, you will get to learn all of this in a condensed and precisely formatted curriculum of our digital marketing course.
What Will You Be Learning?
You will go through all the touchpoints in this course and most importantly we have kept the content condensed and distilled making it easy for newbies to learn digital marketing right from the scratch, with a good degree of balance between technical & non-technical aspects of digital marketing.
Our complete course on Digital marketing is the perfect choice for anyone who is looking to learn digital marketing right from the basics with practical knowledge and know-how. This course is structured and designed by experts letting you learn and digitize your career with digital marketing. It is suitable for freshers, entrepreneurs, business owners, professionals, or even a sales executive who is willing to upgrade his/her career into Digital Marketing.
All-in-all it’s a great course for individuals focusing on action-oriented results with good qualities. This course will be very interesting and visual with a bunch of fun activities.
|Introduction of Digital Marketing|
|Digital Marketing - Introduction 6:00||Preview|
|Digital Marketing - Fundamentals 6:00||Preview|
|How does the Internet work? 16:00||Preview|
|Introduction to Metrics 12:00|
|Market Research 12:00|
|Introduction to Website Designing|
|Website - Introduction 29:00|
|Website Builders 12:00|
|Optimizations for Website 14:00|
|Email Marketing and Types of Email Campaign 17:00|
|How to Create an Email Campaign with MailChimp 26:00|
|Automated Emails for E-Commerce 16:00|
|What is Copywriting? 11:00|
|Tips for Writing Magnetic Headlines and Irresistible Call to Action (CTA) 16:00|
|SEO (Search Engine Optimization)|
|SEO - Introduction 16:00|
|Indexing, Crawling and Spiders 15:00|
|How to do Keyword Research - Steps & Strategy 24:00|
|Robots.txt, Sitemap and Google Search Console 33:00|
|Evolution of Google Search Engine 38:00|
|Best Practices to Optimize your Page & On-page and Off-page SEO (Includes Types of Backlinks) 38:00|
|Facebook Ads (Social Media)|
|Facebook Ads - Introduction 30:00|
|Defining your Target Audience (Includes Audience Research & Targeting) 16:00|
|FB Campaign Types 25:00|
|Structure of FB Ads 22:00|
|Analyzing the Ad Results 15:00|
|Bidding Strategies 35:00|
|Retargeting - Introduction 13:00|
|Lookalike & Custom Audience 10:00|
|Custom Events 15:00|
|Google Ads - Introduction 33:00|
|Google Ads Structure 33:00|
|Google Ads Targeting 13:00|
|Advanced Campaign Settings & Campaign tagging, Setting Goals 24:00|
|Responsive Ads & Audiences 20:00|
|UTM Parameters 9:00|
|Introduction to Funnels|
|Funnel - Introduction & Importance 14:00|
|Acquisition and Engagement Funnel 9:00|
|Pirate Funnel 19:00|
|Flywheel Model 9:00|
|What is Automation? Is it Technical? 8:00|
|What can you Automate & Process? | Tools used for Automation 5:00|
|Automating your Reports 12:00|
|Automating your CRM 15:00|
|Automating your Information Flow 28:00|
|Google Analytics & Marketing Infrastructure|
|Google Analytics - Introduction 20:00|
|Navigation in Analytics & Custom Report 12:00|
|Marketing Measurement 21:00|
|Google Tag Manager 6:00|
After successful purchase, this item would be added to your courses.
You can access your courses in the following ways :